A project to revitalize Hatsushima in Atami City as a lemon island, with members-only hotels on the island also participating

Grand XIV Hatsushima Club Marine & Thalasso Resort, a members-only resort hotel in Atami City, Shizuoka Prefecture, is participating in the Lemon Project, a project to turn the entire island…

Continue ReadingA project to revitalize Hatsushima in Atami City as a lemon island, with members-only hotels on the island also participating

Izumo Tourism Association sells a limited number of sightseeing tour taxis guided by JAL flight attendants, offering special experiences at potteries, sake breweries, and Japanese sweets shops

The Izumo Tourism Association will be selling a new course for a limited time from January on the Izumo sightseeing taxi ``Usagi-go'' guided by JAL flight attendants. Visit the long-established…

Continue ReadingIzumo Tourism Association sells a limited number of sightseeing tour taxis guided by JAL flight attendants, offering special experiences at potteries, sake breweries, and Japanese sweets shops

JR East and others demonstrate technology to virtually experience the sensation of a travel destination in Tokyo, verifying the impact on attracting customers, with Nagano and Togakushi soba as the theme

JR East will conduct a demonstration experiment of virtual technology that allows you to experience the feeling you get at a travel destination in far-off Tokyo. An immersive system booth…

Continue ReadingJR East and others demonstrate technology to virtually experience the sensation of a travel destination in Tokyo, verifying the impact on attracting customers, with Nagano and Togakushi soba as the theme

We asked about the “Tourism Nation Fund,” which mainly invests in the tourism industry, and its efforts in developing large hotels, renovating old folk houses, and supporting venture businesses, and the background behind its establishment.

We covered the ``ALL-JAPAN Tourism Nation Fund,'' which invests in tourism-related areas throughout Japan and works on regional revitalization through the tourism industry. We asked him about his journey so…

Continue ReadingWe asked about the “Tourism Nation Fund,” which mainly invests in the tourism industry, and its efforts in developing large hotels, renovating old folk houses, and supporting venture businesses, and the background behind its establishment.

Beltra enters hometown tax donation service, lineup of carefully selected travel-related return gifts, and also develops original products

Beltra, an experience reservation site, has started ``Veltra Hometown Tax''. We aim to differentiate ourselves by focusing on travel-related return gifts from all over Japan and revitalize the local economy.…

Continue ReadingBeltra enters hometown tax donation service, lineup of carefully selected travel-related return gifts, and also develops original products

Japan’s “traditional sake brewing” decided to be registered as UNESCO’s intangible cultural heritage; Prime Minister calls for “support that will lead to regional revitalization and overseas expansion”

On December 5, 2025 (Japan time), UNESCO decided to register Japan's "traditional sake brewing" such as sake, shochu, and awamori as UNESCO's intangible cultural heritage. Expectations are rising for regional…

Continue ReadingJapan’s “traditional sake brewing” decided to be registered as UNESCO’s intangible cultural heritage; Prime Minister calls for “support that will lead to regional revitalization and overseas expansion”

JR East and Shochiku to promote “tourism and regional revitalization” with the power of culture, 10-year comprehensive business partnership

JR East and Shochiku enter into a 10-year comprehensive business alliance. Utilizing the power of digital, we will jointly work on tourism and regional revitalization, health promotion, and night-time economy…

Continue ReadingJR East and Shochiku to promote “tourism and regional revitalization” with the power of culture, 10-year comprehensive business partnership

The world’s growing indigenous tourism is estimated to have an economic impact of $67 billion by 2034 — World Travel and Tourism Council

The World Travel and Tourism Council (WTTC) predicts that global indigenous tourism will grow at an annual rate of 4.1% by 2034, with economic ripple effects reaching $67 billion (approximately…

Continue ReadingThe world’s growing indigenous tourism is estimated to have an economic impact of $67 billion by 2034 — World Travel and Tourism Council

Five sustainable farm stay model areas selected, including Tono City in Iwate Prefecture and Minobu Town in Yamanashi Prefecture

Five farm stay areas were selected as model areas for the ``Sustainable Farm Stay Model Area Creation Support Project'' that utilizes the Rural Development Grant. Source link

Continue ReadingFive sustainable farm stay model areas selected, including Tono City in Iwate Prefecture and Minobu Town in Yamanashi Prefecture

JR Kyushu launches a project to effectively utilize station buildings such as unmanned stations, including shared kitchens and community spaces.

JR Kyushu, in collaboration with local businesses and others, has launched ``ekinico,'' which aims to create a sustainable atmosphere at stations by using idle space in station buildings, mainly unmanned…

Continue ReadingJR Kyushu launches a project to effectively utilize station buildings such as unmanned stations, including shared kitchens and community spaces.